Guide
Did the Adjuster Open My Demand Letter? How to Know
If you emailed the demand, an email tracker tells you the moment the adjuster opens it. A tracker like Vero also shows each re-open, the device, and the approximate city, so you can tell the difference between a demand sitting unread, one being reviewed, and one being circulated to a supervisor.
Why silence after a demand letter means nothing
Adjusters carry large caseloads, and a demand that arrived is not the same as a demand that was read. Without tracking, you cannot tell an ignored email from a busy week from a demand that is quietly moving up the chain, so most firms just wait the full response period and guess.
Email tracking removes the guessing. Send the demand from Gmail with a tracker attached and you know within seconds of the first open, without the adjuster seeing anything unusual in the message.
What the open pattern tells you about your demand
One open on the day you sent it means it is in the queue and was triaged. No opens after several days means your email likely never landed, and you should resend or call before a deadline slips.
Repeat opens are the signal worth watching. A demand opened three or four times, especially from a new device or a new city, usually means it is being circulated internally or escalated for authority. That is information you can use in the follow-up call.
How to track a demand letter from Gmail
Vero is a Chrome extension that works inside the Gmail or Google Workspace account your firm already uses. Turn tracking on for the message, send the demand, and every open shows up with the time, device, browser, approximate city, and real IP and network.
It also tracks link clicks automatically. If you sent the medical records or exhibits as links, you can see when the adjuster actually clicked through to the evidence, which reads very differently than an open alone.
What about the ethics rules?
Several state bars, including Illinois, Alaska, and New York, have restricted using tracking on emails to opposing counsel. Demands to an insurance adjuster are a different audience, but rules vary by jurisdiction, so check yours and use tracking where it is appropriate: adjusters, clients, records custodians, and referral sources.
Frequently asked questions
Commonly 15 to 45 days depending on the carrier and the state. Tracking does not speed up the answer, but it tells you whether the demand was actually read, so your follow-up timing is based on facts instead of the calendar alone.
Not from the message itself. Vero adds no signature, badge, or footer, so the adjuster sees a completely normal email.
Repeat opens usually mean the demand is being reviewed seriously or circulated internally. A new device or city on a later open often means it went to a supervisor or committee.
No open after several days usually means the email did not land: wrong address, a spam filter, or an adjuster who left. Resend, or confirm the right contact by phone, before the response window runs out.
Multiple state bars have restricted tracking emails to opposing counsel. Emails to adjusters, clients, and records custodians are a different context, but check the guidance in your jurisdiction.
No. Vero is a Chrome extension for Gmail and Google Workspace. It is free to start, and Pro at $9 per month adds the IP, device, and city behind every open.
See who opens your next email.
See Vero for plaintiff attorneys, or compare Vero with Mailtrack, Yesware.